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Innovating for Business
Growth |
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| Why
should you attend? |
The focus of companies today is on present and future growth. It can be demonstrated that companies that do not growth are doomed to future failure. It is therefore necessary for you as an executive not only to be part of that growth but also especially to be in a position where you can lead by being an innovator and point person for that growth. |
| Turning
'Theory' into 'Practice'? |
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Innovating for Business Growth training has been designed to be effective for nearly anybody for almost any goal, challenge, problem or question. The workshop design is based on how the human brain thinks, and therefore can be used for a variety of job situations, functions and professions. Over two decades have been invested in developing, refining and testing proven models and processes that will be taught in this workshop. You will learn how the human brain is constituted and how the four quadrants that comprise the 4BrainThinker™ 4-Quadrant Model differ and can be used. You will be introduced to unique processes that help you facilitate creative and innovative thinking. The tools and techniques you will be exposed to will permit you to clarify how you can think better, faster and smarter. Finally, you will learn how to USE your whole brain by applying the 4-Stage Accelerated Innovation® Process that will permit you to: Investigating Needs, Create Ideas, Evaluate Solutions and Activate Achievable Plans. |
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| Who should attend? |
The program is designed for people in product development, management, sales, marketing, public relations, communications, and operations.
Note: |
| Key areas to be covered in the
programme and documentation |
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Know Brains
• Understanding How Brains Think
• Know Your Brain Game™ Experience
• 4Brain Thinkers Innovation™ Model
Know Goals, Needs, Processes and Tools
• Clarifying Goals, Challenges, Problems & Questions
• 8 Great Questions on Innovation
• Understanding the Need for Creative & Innovative Thinking to Foster Business Growth
• Clarifying Barriers & Blocks to Creative & Innovative Thinking
• How to Generate Breakthrough Ideas Faster
• The New 3Rs Process: Record, Recall, Recycle
• The 2-Step Ideate & Filterate Process
• The 4-Stage Accelerated Innovation Process
• Accelerate-to-Innovate Methods to Optimize Processes
• Innovation Tools & Systems
• How Question Banks Stimulate Breakthrough Thinking
• Train Your Brain Strategies
• Building Bigger & Better Innovation Tool Kits
Know Brainer Techniques™
• Leveraging the Full Power of the KnowBrainer
• Stimulate-to-Innovate Methods
• Questionating Technique with the KnowBrainer
• Wordating Technique with the KnowBrainer
• Quotemplating Technique with the KnowBrainer
• Visualating Technique with the KnowBrainer
• FlashThinking Technique with the KnowBrainer
• KnowBrainer Power Tool Techniques Menu
Know Better Brainstorming Techniques
• Thinkathon & Idea Exchange Techniques
• Questioning Methods
• How to Develop Question Banks
• 8 Great Questions for Innovate
Know More Innovation Tools
• FlashBrainer™ Innovation Software
• Innovation Activator™ Software
• Microsoft Office eTemplates for Microsoft Word, Excel & PowerPoint
• Idea Fan Note Recorders
• Journals
Targeting Business Growth Opportunities for Applied Innovation
• New Products & Services Innovation
• Selling & Sales Innovation
• Marketing, PR & Promotions Innovation
• Process & Manufacturing Innovation
• Meeting & Event Planning Innovation
• Leadership & Management Innovation
• Design & Experience Innovation
• Environment & Space Design Innovation
• Learning & Development Innovation
• Communication Innovation
• Strategic Planning Innovation
• Green & Sustainability Innovation
• Government & Political Innovation
Applying the 4-Stage Accelerated Innovation® Process
• Stage 1: Investigate Needs - Investigate-to-Innovate
• Stage 2: Create Ideas - Create-to-Innovate
• Stage 3: Evaluate Solutions - Evaluate-to-Innovate
• Stage 4: Activate Plans - Activate-to-Innovate
Valuation and Activation Strategies
• Communication Strategies
• Facilitation Strategies
• ROI Strategies: Return On Ideas, Return On Implementation and Return On Innovation™
• Strategies to Facilitate Follow Through
• 88 Great Words That Help You Activate
• 8 Great Questions
• Getting Things Done the David Allen Way
Fostering Continuous Innovation™
• Celebrate-to-Innovate Strategies
• Replicate-to-Innovate Strategies
• Innovation Communities & Networks: Relate-to-Innovate
• Activate-to-Innovate
• Follow-up Networking Technique |
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| Benefits to you |
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This workshop will permit you to:
• Increase Business Growth by Fostering More Innovation
• Apply the 4-Stage Accelerated Innovation™ Process to real goals, challenges and problems
• Accelerate processes that produce or enable innovation
• Change habits to improve creativity and innovation
• Collaborate with better thinkers who leverage diverse brainpower
• Create new products, services & experiences
• Design Innovation Development Plans that continuously improve innovation
• Enhance teamwork & collaboration
• Minimize risks, barriers, and obstacles to innovation |
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| Duration
of Course: |
| 2 days Day Course |
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| Price of Course |
Course details |
| $2,995 |
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Here for Special
Offers |
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Training Solution |
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purchase related recommended reading
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| If you would like to discuss
your requirements and the suitability of this
and other courses in further detail, please contact
us by: |
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US Enquiries |
+1 312 540 3000 EXT 6445 |
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Adela Ondruskova - Director Training Operations - Professional Training North America -
(Adelao@marcusevansch.com) |
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